CASE STUDY
Kensville Golf Living
Social Media Strategy · Content Strategy · Digital Campaigns · Brand Awareness · Lifestyle Communication
The Impact
Managed social media strategy and communication for more than six years.
Built sustained brand awareness and digital visibility.
Developed ongoing content and campaigns around golf, lifestyle, nature, hospitality, events and community.
Created a consistent and aspirational brand narrative beyond conventional real estate communication.
Helped position Kensville's diverse experiences within one cohesive lifestyle story.
The Challenge
Kensville Golf Living offers a distinctive proposition near Ahmedabad, bringing together golf living, residential spaces, a country club, hospitality, recreation, events and expansive landscaped surroundings. At its heart is the 18-hole Jeev Milkha Singh Signature Golf Course, creating a lifestyle that extends far beyond conventional real estate.
The communication challenge was to consistently bring this multifaceted experience to life. Rather than focusing only on property, the brand needed to build aspiration around the larger Kensville lifestyle, from golf and nature to leisure, celebrations and community living.
The Strategic Question
How do we build sustained awareness for Kensville not simply as a destination or property, but as a distinctive way of life?
Our Approach
For more than six years, CI360 has worked with Kensville on its social media strategy, content, campaigns and brand-awareness communication.
Our strategy has been built around showcasing the many dimensions of the Kensville experience. Content brings together golf, luxury living, nature, hospitality, recreation, dining, weddings, events and community experiences, creating a richer and more aspirational brand narrative. The property itself offers residential golf living alongside club facilities, hospitality, sports and event spaces, giving us multiple stories through which to engage different audiences.
Through ongoing social media communication and campaigns, we have helped maintain a consistent digital presence and distinctive lifestyle positioning, keeping the brand relevant across seasons, occasions and audiences.
More Than a Destination. A Way of Life.
For over six years, CI360 has helped Kensville tell a consistent lifestyle story, transforming its many experiences into sustained brand awareness, aspiration and digital engagement.
